Buyer Beware of Counterfeit

BUYER BEWARE COUNTERFEIT, FAKE, KNOCK OFF (KO) PRODUCTS

AVENUE PERFORMANCE has been a leader in the after-market custom steering wheel and auto industry bringing high quality products at affordable prices. This success is due in part to our loyal customers. With the brand’s rising popularity, it has come to our attention that there are counterfeit/fake/knock off (KO) AVENUE PERFORMANCE products on the market. These counterfeit products are often made with inferior materials, and do not undergo the rigorous testing and research and development that AVENUE PERFORMANCE products go through. It is because of these factors, that can lead to various malfunctions, breakage, and can cause bodily harm. Furthermore, these products are in direct violation with AVENUE PERFORMANCE intellectual property, copyright, and infringe. AVENUE PERFORMANCE has a network of dedicated distributors, and sellers which we have carefully selected. By buying AVENUE PERFORMANCE products from our AUTHORIZED dealers and sellers not only are you guaranteed an authentic AVENUE PERFORMANCE product, you are also guaranteed the warranty, and service that comes with all AVENUE PERFORMANCE products. Buying from UNAUTHORIZED sellers will not carry any warranties or service, and unauthorized sellers will be placed on our DO NOT SELL(DNS)/DO NOT BUY (DNB) list.

HOW TO SPOT AN UNAUTHORIZED DEALER

Any dealer, seller, or reseller who does not listed on our AUTHORIZED DEALERS list on our website is not an AUTHORIZED seller. Please note that AVENUE PERFORMANCE does NOT directly sell our products on EBAY, AMAZON, or any third-party marketplace.

HOW TO SPOT A COUNTERFEIT ITEM:
1) The product’s price: if the price is too good to be true, it is probably counterfeit.

2) Product Image: check the quality of the images on the listing or ad. If they are low quality or resolution, and if there is only one image of the product, it is probably counterfeit.

3) Cross branding: if you see an AVENUE PERFORMANCE product branded with another company’s logo, it is fake. AVENUE PERFORMANCE products are only branded with the AVENUE PERFORMANCE logo and trademark.

4) It does not have the AVENUE PERFORMANCE logo or trademark etched on the spoke.

WHAT TO DO IF YOU FIND A COUNTERFEIT ITEM
If you believe an AVENUE PERFORMANCE product is counterfeit you can contact avenueperformance@gmail.com to report it, with the subject line COUNTERFEIT. If the product is seen on a third-party marketplace such as EBAY, AMAZON, or Jet.com report it to them as selling counterfeit products are in violation with their merchant guidelines. AVENUE PERFORMANCE values its customers and wants to protect them from these companies/dealers who are counterfeiting our products. We would like to build awareness to this issue by letting consumers know what to look for when buying AVENUE PERFORMANCE products. We hold a high standard for our products and are taking every precaution to ensure that the company’s reputation and the AVENUEPERFORMANCE brand is not weakened. Buying AVENUE PERFORMANCE products from AUTHORIZED sellers and dealers will ensure that you are not getting a counterfeit product. Be aware of what you buy, and who you buy from.